Biggie was wrong.
There is nothing played out about Kwamé Holland. Proof of that fact could be seen in the six-hour Old School Jam.
80s and 90s Hip-Hop fans were treated on Saturday, March 28 from 11 AM to 5 PM, to live performances on Instagram from some of the top artists from the Golden Age of Hip-Hop who joined super-producer and 80s rapper Kwamé as he celebrated his birthday. “The Man We All Know and Love” decided to share his birthday with fans to lift who due to the mandated social distancing due to the COVID-19 pandemic.
Thanks to technology, fans from all over were able to tune into the live IG Day Party for what the rapper called his “One Song Classic Hip-Hop Breakfast Jam.” With over 10K followers joining within the first five minutes! Between the herald rap anthems, the rapper infused the theme songs from classic Saturday morning cartoons from the 80s and the 90s, offering these digital party-goers flashbacks of times when all you did on Saturday mornings was listen to Hip-Hop, eat your favorite bowl of cereal, watch the Transformers or the Smurfs and wait for the Kung Fu shows to come on.
Viewers basically relive their favorite memories: starting from their childhood all the way up to the time where they were old enough to get into Latin Quarters or The Tunnel.
The “Breakfast Jam” featured Chubb Rock, Dana Dane, Dres of Black Sheep, DJ Kool, Hakeem Green from Channel Live, Kangol Kid from UTFO, J.J. Fad, Kid from Kid ‘n Play, King Tee, Sweet Tee, DoItAll from the Lords of the Underground, Mad Skillz, Master Ace, Money B from Digital Underground, Monie Love, Prince Markie Dee from Fat Boys, Nonchalant, Roxanne Shanté, Tat Money, Bobby from Far Rockaway, and Special Ed.
Amongst the audience were some of the Golden Age of Hip-Hop’s who’s who (artists, industry professionals, and influencers: Big Daddy Kane, Black Thought, Brely Evans, Chill Will, Chuck Creekmur, D-Nice, Dorian Missick, Eddie F, Erick Sermon from EPMD, Funk Flex, Greg Nice from Nice & Smooth, Kay Gee from Naughty by Nature, Kid Capri, Mannie Fresh, Melba Moore, Charlie Mack, Ralph McDaniels, Shanti Das, Spice Adams, Damon Lott, Danielle Lott, Michael McArthur, DJ Aktive, Tracey Lee, Vivian Green & Whodini.
What started as a fleeting idea that Kwamé and his mentee Bobby from Far Rockaway developed in passing, manifested into a beautiful day of fellowship. So much excitement was generated Digital Day Party, that many rappers who were scheduled to come through to perform could not. The lines were backed-up with fans that who wanted to slide in to wish Kwame a personal birthday party wish.
Like other InstaLive parties, fans immediately wanted to CashApp the Queens emcee something for his troubles, but he wanted his birthday to be a give back to the community. The only CashApp opportunity that he allowed was for Prince Markie Dee’s service project $SpreadLove305 that helps to buy groceries for families impacted by the COVID-19 pandemic.
The six-hour concert hearing classics like “Ain’t Gone Hurt Nobody,” “Have a Nice Day,” “I Got it Made,” “Let Me Clear My Throat,” “Supersonic,” “Treat Me Right,” and “5 O’Clock.”
Artists made sure to remind viewers of the importance of adhering to the social distancing mandate. DoItAll from The Lords of the Underground spoke to how COVID-19 has affected those close to him, “People are not taking this pandemic serious, I can’t even tell you the amount of people I know, who have been directly affected, please be safe and follow the precautionary measures!”
The party also showed what an O.G. Kwamé really is, as he was able to reminisce about with Money B about being on tour and that time that he had to bail Tupac Shakur out of jail because he had…
Artists thanked Kwamé for putting it together and suggested to make it an ongoing thing. And while the artists loved it, the fans loved it even more… hoping to join him for another jam session.